
AliExpress Affiliate Program
Explore the AliExpress affiliate program on Tradedoubler. Review the available commission references, attribution and promotion terms below, and follow the cited sources to confirm application requirements. Unconfirmed information is marked unknown.
Key facts and conditions
AliExpress · Tradedoubler
- Primary market: Germany. This does not define all eligible target markets.
See each item below for its source and check date. Unknown does not mean permission or prohibition.
Tradedoubler commissions and promotion conditions
Network reference data visible to the German source account; approved terms determine your rates. EPC period and click basis are unspecified; cancellation rates remain as supplied. Deep linking does not establish paid-ad direct linking permission, and keyword policy does not establish brand-bidding permission.
- EPC
- 62.96 USD
- Average payment days
- 9
- Average cancellation rate (source value)
- 0.02
- Keyword policy
- Closed policy
- Automatic application acceptance
- Not marked as supported
- Days to automatic acceptance
- Not supplied
- Deep linking
- Supported
- Product feed
- Supported
- Vouchers
- Supported
Event commissions (General segment)
Fixed and percentage values are preserved. Inquiry and adjustment events are bookkeeping events and do not establish standard sales rates.
| Event (source name) | Fixed amount | Percentage |
|---|---|---|
| Transaction Inquiry | 0.0 USD | 100.0% |
| AliExpress Sales | 0.0 USD | 6.0% |
| AliExpress Marketplace sales | 0.0 USD | 0.8% |
| Ali Express Mobile Phone Sale | 0.0 USD | 2.61% |
| Promoted Products | 0.0 USD | 8.0% |
| AliExpress Sales NC | 0.0 USD | 6.0% |
| AliExpress Marketplace sales NC | 0.0 USD | 0.8% |
| Ali Express Mobile Phone Sale NC | 0.0 USD | 2.61% |
| Promoted Products NC | 0.0 USD | 8.0% |
Terms are shown in the source language. Updated 2026-11-10
About this program
Provided by networkProduct categories A wide variety of unique and competitively priced consumer products in more than 20 major product categories. Advantages of working with AliExpress Free shipping on almost all products Buy directly from wholesalers and manufacturers in China AliExpress has over 100 million products listed on its platform Commission structure General Segment -AliExpress sales: 5% -Mobile Phone Sale: 2.4% -Promoted Products: 7.5% Cookie period 3 days Claims/Untracked Sales Not supported. Not possible to enter claims or get commission for untracked sales. Accepted marketing methods Partners can promote AliExpress.com via content sites and website reviews that are geared towards small business owners or towards users who are looking to purchase low MOQs (Minimum Order Quantities) or small lots for wholesale. SEM (Search Engine Marketing) is also acceptable (excluding trademarked keywords). All other marketing methods will need to be approved by AliExpress.com in advance. Restrictions Commission is valid for in-stock items that result in completed transactions. Affiliates cannot earn commissions on coupons redeemed. Only one discount or coupon per transaction is allowed. In general the remuneration will be only for products where the seller is in the affiliate program of AliExpress Maximum Commission capping 49$ per product group Feeds AliExpress product feeds are available at another program. Keyword policy AliExpress has a closed keyword policy and does not allow brand bidding. AliExpress Affiliate Program Rules and Policies New version - updated on August 1, 2025 PLEASE CAREFULLY READ THESE RULES AND POLICIES, ESPECIALLY TERMS RELATING TO COMMISSION, PROVISIONS THAT EXCLUDE OR LIMIT LIABILITY AND TERMS OF GOVERNING LAW AND JURISDICTION, WHICH MAY APPEAR IN CAPITAL LETTERS. YOUR CONTINIOUS USAGE OF ALIEXPRESS PORTAL AND/OR PROVISION OF ADVERTISING SERVICES ACCORDING TO THE ALIEXPRESS AFFILIATE PROGRAM SERVICE AGREEMENT WILL BE DEEMED AS ACCEPTANCE OF THESE NEW RULES AND POLICIES: These AliExpress Affiliate Program Rules and Policies (the “Rules”) sets out the specific restrictions, conduct rules, rights and obligations for Participants (as defined below) regarding (a) all access to and/or use of the AliExpress Portal (URL: https://portals.aliexpress.com, the “Site”) and (b) all ancillary advertising services provided to Participants by Alibaba.com Singapore E-Commerce Private Limited, AliExpress Russia Holding Pte. Ltd and ALIEXPRESS KOREA HOLDING (SINGAPORE) PTE. LTD. (collectively “AliExpress”) pursuant to the AliExpress Affiliate Program Service Agreement (the “Advertising Agreement”). By accessing and/or using the Site and/or performing the services pursuant to the Advertising Agreement, you acknowledge and agree to abide by the Rules as well as the Advertising Agreement. AliExpress reserves the right to modify any and all terms and conditions of these Rules by notifying you in the “Latest News” section of the help center of the Site. You shall immediately cease all use of the Site if you disagree with the amended Rules. Your continued use of the Site after the publication of the amended Rules shall be deemed as your agreement to and acceptance of the amended Rules. Definitions Wherever used in these Rules, unless the context otherwise requires, capitalized terms used in these Rules shall have the following meaning: 1.1. “Action” shall have the following meaning depending on the “Cost per Action” Model prescribed in the relevant Insertion Order: 1.1.1. On a Cost per Sales model: Qualifying Purchase; 1.1.2. on a Cost per Click model: each click on the Participant's advertisement of AliExpress Content, which redirects the viewer to AliExpress Platform.; 1.1.3. on a Cost per Installation model: each successful initial download, opening and installation of the AliExpress's mobile application via the Participant's advertisement of AliExpress Content.; 1.1.4. on a Cost per Activation model: each successful initial download, opening and installation of the AliExpress's mobile application via the Participant's advertisement of AliExpress Content; 1.1.5. on a Cost per Impression model: each time the Participant's advertisement of AliExpress Content is displayed on a third-party platform designated by AliExpress Global. 1.1.6. on a Cost per Time model: each relevant time period (e.g., day, hour, minute, second) the Participant's advertisement of AliExpress Content is displayed on a third party platform designated by AliExpress Global; 1.1.7. on other model: to be defined in an Insertion Order. 1.2. “Advertising Channels” means all online channels, websites, mediums and/or sources which are used or are capable of being used by Participants to host, publish, display, distribute and/or disseminate digital content, including the Default Channels, Cashback/Extension Channels, Dropshipping Channels, Non-transparent Channels, Cashback/Extension Partner Channels; 1.3. “Alibaba Brands” means all lines of business, brands, products and/or services which are owned, operated or offered by the Alibaba Group, including AliExpress, including without limitation: “Alibaba” or “Alibaba.com”, “1688“ or “1688.com”, AliExpress”, “Taobao”, “Tmall”, “Etao”, “Juhuasuan”, “Hema”, “Alimama”, “Alibaba Cloud”, “Cainiao”, “Ant Financial”, and “Alipay”. 1.4. “AliExpress Content” means all data, images, text, content, artworks, graphics, logos (including all copies thereof) and all other information relating to AliExpress Products/Services that are made available by AliExpress to Participant through the Participant’s account at the Site or through Participant’s authorized use of designated APIs of the Site for the hosting, publishing, display, distribution and disseminating through Advertising Channels owned or controlled by Participant, including Affiliate Products, Non-Affiliate Products, and/or Hot Products; 1.5. “AliExpress Domain Names” means all domain names, whether registered or not, which are used in connection with the Alibaba Brands; 1.6. “AliExpress Platform” means the website with the URL: https://www.aliexpress.com operated by AliExpress and its affiliated companies; 1.7. “AliExpress Product(s)/Service(s)” means any item(s) that is/are offered for sale by sellers on the AliExpress Platform; 1.8. “AliExpress Applications” or “Apps” means the mobile applications of AliExpress Platform, including AliExpress.com iPhone and Android Apps, AliExpress.com Android Pads application, AliExpress.com iPads App and the mobile version of AliExpress.com 1.9. “AliExpress Website”, “PC”, “Msite” or “Non-App” shall mean the web and mobile version of AliExpress.com, excluding AliExpress Applications. 1.10. “Affiliate Products” means AliExpress Content that are made available by AliExpress to Participant through the Participant’s at the Site or through Participant’s authorized use of designated APIs of the Site, AND that are capable of generating a tracking link using the tools at portals.aliexpress.com via the following method: “Portals>Promo Tools>Link Generator or API>Efficient Tools>Generate Affiliate Links”. For the avoidance of doubt, any AliExpress Content that cannot generate a tracking link via the abovementioned method, OR AliExpress Content that are not made available to Participants via the Participants’ accounts at the Site or Participant’s authorized use of designated APIs of the Site shall not be deemed as “Affiliate Products”. 1.11. “Buyer” means a registered user of AliExpress Platform who uses the AliExpress Platform in a purchaser’s capacity and who has or will make a purchase of any AliExpress Product/Service through the AliExpress Platform, including Old Buyers and New Buyers. 1.12. “Cashback/Extension Partner Channels” means Cashback/Extension Channels where the Participants are partners of AliExpress, and who are explicitly invited by AliExpress with the invitation bearing detailed Commission Rates AND list of accounts of Participants and/or accounts of Sub-participants (if applicable), and who have accepted such invitation. For the avoidance of doubt, any accounts of Participants, or accounts of Sub-participants (if applicable) not explicitly listed in AliExpress’s invitation OR not accepted by relevant Participants shall NOT be deemed as “Cashback/Extension Partner Channels”. 1.13. “Data Protection Laws” shall mean all laws and regulations in any relevant jurisdiction which relates to the collection, disclosure, use or processing of personal data, personally identifiable data, or privacy; 1.14. “Default Channels” means that the Participant have declared its main Advertising Channel (i.e., not Non-transparent Channels) for the relevant accounts of your Sub-participants (if any) and the accounts of Participants, however, the declared main Advertising Channel does not constitute Cashback/Extension Channels, Dropshipping Channels, Cashback/Extension Partner Channels. Examples of Default Channels include Advertising Channels of third party social media platforms, Advertising Channels of deal recommendations sites, Advertising Channels of phone branded companies, and/or other Advertising Channels that are not Cashback/Extension Channels, Drop shipping Channels, Cashback/Extension Partner Channels, Non-transparent Channels. 1.15. “Drop Shipping Channels” means the Advertising Channels where the relevant Qualifying Purchases are made for the purpose of resale to end consumers on third party websites or platforms, including dropshippers, and independent software vendors or technical service providers for drop shippers. 1.16. “Insertion Order” means a service order form entered into by and between AliExpress and Participant that sets forth the specific pricing and other terms and conditions of the advertising services provided by Participant pursuant to the Advertising Agreement; 1.17. “Intellectual Property Rights” means patents, rights to inventions, copyright and related rights, trademarks, trade names, domain names, rights in get-up, rights in goodwill or to sue for passing off, unfair competition rights, rights in designs, rights in computer software, database rights, topography rights, moral rights, rights in confidential information (including without limitation know-how and trade secrets) and any other intellectual property rights, in each case whether registered or unregistered and including all applications for, and renewals or extensions of, such rights, and all similar or equivalent rights or forms of protection in any part of the world; 1.18. “Main Advertising Channel” means the main Advertising Channel of the accounts of your Sub-participants (if any) and the accounts of Participants, which determines the applicable specific Commission Model, the evaluation, calculation, estimate, payment of Commissions, New Buyer Bonus, other commissions, privileges, incentives, and/or Qualified Amount for the accounts of your Sub-participants (if any) and the accounts of Participants. The Main Advertising Channel for the accounts of your Sub-participants (if any) and the accounts of Participants shall be determined by AliExpress, at its sole reasonable discretion, based on relevant factors and limitation, including without limitation, those set forth in Clause 5.3.1.2. 1.19. “Main Advertising Channel Type” means a type of Main Advertising Channel, i.e., Default Channels, Cashback/Extension Channels, Drop shipping Channels, Non-Transparent Channels, and Cashback/Extension Partner Channels. 1.20. “Network” means any entity which controls or manages more than one Advertising Channels (including but not limited to different websites) and has entered into an Advertising Agreement with AliExpress; 1.21. “Non-Affiliate Products” means any AliExpress Content excluding Affiliate Products. 1.22. “New Buyer” means a registered user of AliExpress Platform who uses the AliExpress Platform in a purchaser’s capacity and who has or will make a purchase of any AliExpress Product/Service through the AliExpress Platform, who has never made any prior purchases or orders on the AliExpress Platform. Whether a New Buyer has made any prior purchases of orders on the AliExpress Platform shall be determined by reference to AliExpress’ own records, which shall be final and binding. 1.23. “Non-Transparent Channels” means any Advertising Channels that relevant Participants have not declared at the Site OR any Advertising Channels that the relevant Participants have not declared its main Advertising Channel at the Site. 1.24. “Ordinary Cashback/Extension Channels” means that the Main Advertising Channels of Participants are Advertising Channels that provide or reward Buyer with cashbacks, loyalty points, discounts and/or other similar forms of incentives to Buyer after the Buyer have made a Qualifying Purchase, and/or Advertising Channels that are browser extensions, browser add-ons, browser plug-ins and/or other similar forms, but are not partners of AliExpress (i.e., not Cashback/Extension Partner Channels). 1.25. “Old Buyer” means any Buyer who is not a New Buyer. 1.26. “Personal Data” shall mean all information that relates to an identified or identifiable living individual, whether true or not, in any form, including all information the collection, disclosure, use or processing of which is subject to Data Protection Laws. 1.27. “Program” means AliExpress Affiliate Program; 1.28. “Publisher” means any entity which controls or manages one Advertising Channel or website and has entered into an Advertising Agreement with AliExpress; 1.29. “Participant” or “you” means any Network or Publisher that has either successfully registered as a member of the Site or has obtained AliExpress’ approval to use the Site through other approval mechanisms; 1.30. “Qualifying Purchases” means purchases completed by Buyer on the AliExpress Platform via Participants advertisement of AliExpress Content. A purchase shall only be deemed to be a “Qualifying Purchase” by a Buyer if the Buyer has taken the requisite steps required by the AliExpress Platform for acknowledging completion of the transaction. For the avoidance of doubt, transactions on the AliExpress Platform that are cancelled and/or refunded by Buyer shall not be deemed as a Qualifying Purchase; 1.31. “Relevant Markets” shall mean the Russian Federation, Azerbaijan, Armenia, Belarus, Georgia, Kazakhstan, Kyrgyzstan, Moldova, Turkmenistan, Tajikistan and Uzbekistan. 1.32. “Restricted Mark(s)” means any and all Intellectual Property Rights which are used, regardless in part or in full, in connection with the Alibaba Brands; 1.33. “Sub-participant” means any individual, corporation, partnership, limited liability company, entity or person engaged by the Participant to provide advertising services under the Advertising Agreement; 1.34. “Transaction Price” means the actual transaction price of a product in a Qualifying Purchase, which excludes any discounts, coupons, shipping costs, taxes, duties, Third Party Fees, and/or any other excluded amount. 1.35. “Varied AliExpress Domain Names” shall have the meaning in Clause 3.2.2; 1.36. “Varied Restricted Mark” shall have the meaning in Clause 3.1.1; Participants Obligations 2.1 Participants shall perform all advertising services in good faith at all times, and to meet or exceed best industry and professional standards and practices. 2.2 Authorised use of Restricted Marks 2.2.1 Where any Participant wishes to use any Restricted Marks (or part thereof) in connection with any advertisement or its Advertising Channel, such Participant must first notify AliExpress in writing of its intention to do so, together with sufficient details of such intended use (including the purpose and manner in which such Restricted Mark (or part thereof) will be used), and obtain AliExpress’ approval of such use in writing. For the avoidance of doubt, any approval granted by AliExpress shall strictly for the purpose and manner which was notified to AliExpress. 2.2.2 Where AliExpress has approved in writing of such use of the Restricted Marks (or part thereof) in accordance with Clause 2.2.1 above, Participant shall ensure that such advertisement, Advertising Channel or other content which contains the Restricted Mark (or part thereof): 2.2.2.1 adheres to all requests and/or instructions (if any) which were notified to Participant by AliExpress together with its written approval of such use; 2.2.2.2 includes functional and working hyperlink(s) to the AliExpress Platform, or such other page of AliExpress and/or its affiliates, which shall be designated by AliExpress and notified to Participant. 2.2.3 Where Participant uses the Restricted Marks (or part thereof) without obtaining AliExpress’ prior written approval, or where Participant obtained AliExpress’s approval but uses the Restricted Marks (or part thereof) for a purpose or in a manner other than what was notified to and approved by AliExpress, AliExpress retains the right to require that such advertisement, part of the Advertising Channel or other content containing the Restricted Mark (or part thereof) is immediately taken down, and to revoke such Participant’s authorization to use the Site. 2.3 Participant acknowledges and agrees that it shall ensure that all advertisements involving AliExpress Content are hosted, published, displayed, distributed and/or disseminated only in accordance with AliExpress’ instructions, no matter if they are given on AliExpress Portal or in a writing notice. This shall include without limitation: 2.3.1 submitting timely, detailed, factual and accurate information regarding all proposed advertisement(s) to AliExpress in a format prescribed by AliExpress, where AliExpress may (but is not obliged to) review such advertisement(s), including its format and presentation; 2.3.2 adhering to any requests from AliExpress to amend, alter or change any advertisement and ensuring that such requests are fully and accurately reflected in the final version of the advertisement; 2.3.3 keeping complete and thorough records of all advertisements (including the resources used for such advertisements), which shall be made available to AliExpress upon request. 2.4 In the event that Participant engages any Sub-participant to provide advertising services under the Advertising Agreement, Participant acknowledges and agrees that it shall not be relieved of any of its liabilities or obligations under this Agreement and will remain responsible for the performance, or lack thereof, of any Sub-participant and liable to AliExpress for all acts, omissions, defaults and negligence of each Sub-participant, as fully as if they were the acts, defaults or negligence of Participant itself. Participant shall keep complete, thorough and up-to-date records of all Sub-participants engaged in connection with Participant’s performance of the advertising services under the Advertising Agreement, and such records shall be furnished to AliExpress upon request. For the further avoidance of doubt, Participant shall manage, supervise and/or ensure Sub-participants to comply with these Rules, the Advertising Agreement and/or applicable laws and regulations. Participants shall be directly responsible to AliExpress and indemnify AliExpress fully for any and all losses, damages, claims, liabilities, penalties, expenses arising from the violation, non-compliant, all acts, omissions, defaults and negligence of each Sub-participant engaged by Participants, including without limitation, these Rules and Advertising Agreements, and applicable laws and regulations. 2.5 Participants shall ensure that all necessary corporate power, authority, or authorizations for using the Site for and on behalf of their company have been obtained prior to the use of the Site. 2.6 Participants shall abide by any and all applicable laws and regulations in any applicable jurisdiction as well as the terms set out under these Rules and the Advertising Agreement when using the Site and/or performing any advertising services and related efforts, and shall agree not to engage in conduct that is improper, illegal or unlawful or otherwise against these Rules and the terms of the Advertising Agreement, including but not limited to Clause 3 herein below. 3 Prohibited content and conduct 3.1 Restricted Marks: Unless otherwise agreed by AliExpress in writing, Participants shall not, directly or indirectly, claim any right to the ownership of or use any Restricted Marks, or engage in any improper use of Restricted Marks, including without limitation: 3.1.1 performing any form of alteration, separation, deletion, combination or other variation to any Restricted Marks in any manner or by any means, and/or any use of such varied Restricted Mark which, in AliExpress’ sole discretion, is capable of misleading or confusing a viewer by implying an incorrect or unfounded association between Participant(s) and AliExpress. Such variations may include without limitation: 3.1.1.1 increasing, decreasing or changing any letters, symbols or parts of the Restricted Marks (such as AExpress); 3.1.1.2 changing the order of arrangement of letters and/or symbols within the Restricted Marks (such as.ExpressAli, BabaAli): 3.1.1.3 using any form of abbreviation(s) of Restricted Marks (such as AE or AliE); 3.1.1.4 using some or all letters, symbols and/or other parts of the Restricted Marks in conjunction with other words, letters, symbols, pictures and/or pictograms. This shall include without limitation: (a) using some or all letters from various Restricted Marks (such as AEbaba); (b) using some or all letters from Restricted Marks in conjunction with national and/or regional names (such as AE US); (c) using some or all letters from Restricted Marks in conjunction with new words (such as AliClothing); (d) using some or all letters from Restricted Marks in conjunction with other symbols, pictures or other parts (such as AliEx@ss); 3.1.1.5 changing the appearance of form of the Restricted Marks (whether or not they have already been varied in accordance with this Clause 3.1.1), including but not limited to: (a) using upper and lower cases (such as ALIEXPRESS); (b) using bolded, italicized and/or underlined words; (c) using a different font type; (d) changing part of or all of the background, color, size, angle, proportion and/or resolution; (e) disassembling, merging and/or reorganizing any of the Restricted Marks; (f) joining and/or splicing (such as showing only part of the original Restricted Mark or logo); 3.1.1.6 transliterating or translating any of the Restricted Marks, including translations into other languages (such as SuMaiTong); 3.1.1.7 any combination of the above variations in this Clause 3.1.1, (all Restricted Marks that have been varied in accordance with this Clause 3.1.1, “Varied Restricted Marks”); The authorized and/or improper use of Restricted Marks and/or Varied Restricted Marks, includes, without limitation, promote, advertise, bid, purchase for promotion and/or advertisement of, placing the Restricted Marks and/or Varied Restricted Marks on any publically viewable websites and/or platforms, such as, Google, Yandex, Facebook, social media platforms. 3.1.2 Carrying out any of the following unlawful, unauthorized, and/or improper acts: 3.1.2.1 applying for or registering for a trademark for a Restricted Mark or Varied Restricted Mark; 3.1.2.2 placing Restricted Marks or Varied Restricted Marks on the same page or location as advertisements, products and services of other competing platforms and/or affiliates of such competing platforms; 3.1.2.3 placing Restricted Mark or Varied Restricted Marks side by side together with AliExpress Products/Services or any other products and/or services which are offered for sale via any other e-commerce platform owned, operated and/or controlled by AliExpress and/or its affiliates. 3.1.2.4 placing Restricted Mark or Varied Restricted Mark side by side together with AliExpress Products/Services and/or any other content, text, image, pictures, information that has the possibility of misleading viewers there is untrue, incorrect, unauthorized relationship between any such placing websites, Advertising Channels with the AliExpress Platform (AliExpress.com and/or its mobile applications), or AliExpress, Alibaba and/or its affiliated companies, OR contain any content that is likely to confuse or mislead others into forming any untrue association with AliExpress, and/or its affiliates or that otherwise misrepresents their affiliation or relationship with AliExpress, its affiliates, and/or its senior management. 3.2 AliExpress Domain Names: Unless otherwise agreed by AliExpress in writing, Participants shall not, directly or indirectly, apply to register, register or use any AliExpress Domain Names, or engage in any improper use of AliExpress Domain Names, including without limitation: 3.2.1 applying for, registering for or using any AliExpress Domain Names or other domain names which contain any Restricted Marks or Varied Restricted Marks; 3.2.2 performing any alteration, separation, deletion, combination or other variation to any of the AliExpress Domain Names in a manner or to such degree that it is capable of misleading or confusing a viewer by implying an incorrect or unfounded association between Participant(s) and AliExpress, and then applying for, registering for or using such varied domain name (such varied domain names, “Varied AliExpress Domain Names” ). Such variations shall include without limitation: 3.2.2.1 using URLs that are intended to imitate or impersonate any service, operating category, or department of the AliExpress Platform (e.g. http://aliexpressservice.com; http://aliexpressaapparel.com) ; 3.2.2.2 using URLs that are similar to those owned by AliExpress or its affiliates (e.g. original URL: http://s.aliexpress.com; imitated URL: http://s-aliexpres.com); 3.2.2.3 hosting, publishing, display, distribution and disseminating advertisements, whether directly or indirectly, that contain link-outs or jumps to any domain names which have been applied for, registered or used in contravention of this Clause. 3.2.2.4 registering, using, placing, hosting, publishing, display, distribution, and disseminating advertisements, whether directly or indirectly AliExpress Domain Names or Varied AliExpress Domain Names side by side together with AliExpress Products/Services and/or any other content, text, image, pictures, information that has the possibility of misleading viewers there is untrue, incorrect, unauthorized relationship between any such placing websites, Advertising Channels with the AliExpress Platform (AliExpress.com and/or its mobile applications), or AliExpress, Alibaba and/or its affiliated companies, OR contain any content that is likely to confuse or mislead others into forming any untrue association with AliExpress, and/or its affiliates or that otherwise misrepresents their affiliation or relationship with AliExpress, its affiliates, and/or its senior management;. 3.2.2.5 registering, using, placing, hosting, publishing, display, distribution, and disseminating advertisements, whether directly or indirectly AliExpress Domain Names or Varied AliExpress Domain Names side by side together placing AliExpress Domain Names or Varied Domain Names side by side together with AliExpress Products/Services or any other products and/or services which are offered for sale via any other e-commerce platform owned, operated and/or controlled by AliExpress and/or its affiliates, OR contain any content that is likely to confuse or mislead others into forming any untrue association with AliExpress, and/or its affiliates or that otherwise misrepresents their affiliation or relationship with AliExpress, its affiliates, and/or its senior management. 3.3 Participant’s company name and/or domain name: Participants shall refrain from using any disputable, unlawful, or misleading company names or domain name (including but not limited to company names and/or domain names already used by other Participants, and etc.) in connection with their advertisements or Advertising Channels. In particular, such company names and/or domain names shall not: 3.3.1 contain any Restricted Marks or Varied Restricted Marks or part thereof, or engage in any improper use of Restricted Marks or Varied Restricted Marks, including as described in Clause 3.1, without AliExpress’ written consent; 3.3.2 contain any AliExpress Domain Names or Varied AliExpress Domain Names or part thereof, or engage in any improper use of AliExpress Domain Names or Varied AliExpress Domain Names, including as described in Clause 3.2, without AliExpress’s written consent; 3.3.3 contain any content that is likely to confuse or mislead others into forming any untrue association with AliExpress, and/or its affiliates or that otherwise misrepresents their affiliation or relationship with AliExpress, its affiliates, and/or its senior management; 3.3.4 contain any content that is defamatory or libelous to AliExpress, its affiliates, any of its senior management, and/or other Participants; 3.3.5 contain any content that infringes any legitimate rights, including but not limited to intellectual property rights, of others; 3.3.6 contain any content that is discriminatory or promotes discrimination based on race, sex, religion, nationality, disability, sexual orientation or age; 3.3.7 contain any content in any manner that violates any applicable laws and regulations in any applicable jurisdiction; 3.3.8 contain any content that will likely cause any damage to AliExpress, its affiliates, and the AliExpress Platform. The authorized and/or improper use of Restricted Marks and/or Varied Restricted Marks, AliExpress Domain Names, and/or Varied AliExpress Domain Names, AND/OR breach of this Clause 3.3, includes, without limitation, promote, advertise, bid, purchase for promotion and/or advertisement of, placing the Restricted Marks and/or Varied Restricted Marks, AliExpress Domain Names and/or Varied AliExpress Domain Names, company names, domain names, or any content in violation of this Clause 3.3 on any publicly viewable websites and/or platforms, such as, Google, Yandex, Facebook, Bing, Yahoo, social media platforms. 3.4 Applications, web portals and other online platforms and/or software: All applications, web portals, and other online platforms and/or software which are owned, controlled and/or developed by or on behalf of Participant shall not include, either in the name, related domain name or content of such application, portal, platform and/or software, any of the following: 3.4.1 any of the Restricted Marks or Varied Restricted Marks or part thereof, or any unauthorized or improper use of Restricted Marks or Varied Restricted Marks, including as described in Clause 3.1, without AliExpress’ written consent; 3.4.2 any AliExpress Domain Names or Varied AliExpress Domain Names or part thereof, or any unauthorized or improper use of AliExpress Domain Names or Varied AliExpress Domain Names, including as described in Clause 3.2 without AliExpress’s written consent; 3.4.3 any company names or domain names or part thereof which contain any content restricted under Clause 3.3 above; 3.4.4 contain any content that is likely to confuse or mislead others into forming any untrue association with AliExpress, and/or its affiliates or that otherwise misrepresents their affiliation or relationship with AliExpress, its affiliates, and/or its senior management. The authorized and/or improper use of any and all applications, web portals, and other online platforms and/or software applications, software described under this Clause 3.4, AND/OR breach of this Clause 3.3, includes, without limitation, promote, advertise, bid, purchase for promotion and/or advertisement of, placing the Restricted Marks and/or Varied Restricted Marks, AliExpress Domain Names and/or Varied AliExpress Domain Names, company names, domain names, applications, web portals, other online platforms, software or any content in violation of this Clause 3.4 on any publicly viewable websites and/or platforms, such as, Google, Yandex, Facebook, Bing, Yahoo, social media platforms. 3.5 Advertisements and advertising material: All advertisements and all advertising materials (including but not limited to name cards, posters, pamphlets, forums, posts, blogs, emails, and etc.) authorized, published, displayed, disseminated or otherwise distributed by Participants shall not include any of the following: 3.5.1 any of the Restricted Marks or Varied Restricted Marks or part thereof, or any unauthorized or improper use of Restricted Marks or Varied Restricted Marks, including as described in Clause 3.1, without AliExpress’ written consent; 3.5.2 any AliExpress Domain Names or Varied AliExpress Domain Names or part thereof, or any unauthorized or improper use of AliExpress Domain Names or Varied AliExpress Domain Names, including as described in Clause 3.2, without AliExpress’ written consent; 3.5.3 any company names or domain names or part thereof which contain any content restricted under Clause 3.3 above; 3.5.4 contain any content that is likely to confuse or mislead others into forming any untrue association with AliExpress, and/or its affiliates or that otherwise misrepresents their affiliation or relationship with AliExpress, its affiliates, and/or its senior management; 3.5.5 any content that is defamatory or libelous; 3.5.6 any unlawful content in any applicable jurisdiction; 3.5.7 any content that promotes, encourages or aids and abets unlawful activities; 3.5.8 any content that is discriminatory or promotes discriminations based on race, sex, religion, nationality, disability, sexual orientation or age; 3.5.9 any pornographic or obscene materials, including but not limited contents that depict the exploitation of minors, bestiality, rape sex, incest, or sex with graphic violence or degradation; 3.5.10 any content that relates to gambling or casino related materials; 3.5.11 any content that provides information on “how to” engage in computer hacking or unauthorized access of computer networks; 3.5.12 any content that relates to the sale of drugs or other restricted or controlled substances (including all drugs listed in Schedule I, II, III, IV, or V of the Uniform Controlled Substances Act of the United States, 21 U.S.C. 801 et seq.); 3.5.13 any content that specifically relates to the sale of prescription drugs; 3.5.13 any content that relates to the sale of tobacco products, including but not limited to cigars, cigarettes, cigarette tobacco, pipe tobacco, hookah tobacco, chewing tobacco, and tobacco leaf; 3.5.14 any content that relates to the sale or offering for purchase of any firearms, ammunitions, military ordnance, weapons (including explosive weapons), and/or any related parts or accessories; 3.5.15 any content that infringes the legitimate intellectual property rights of others; 3.5.16 any information that unlawfully discloses the business secrets of others; 3.5.17 any content that is stolen or misappropriated from other websites; 3.5.18 any content that is misleading or fraudulent; 3.5.19 any content that is contrary to public interests or public order. For clarity, Participants shall not be entitled to any commission or payment for any and all orders and/or traffic generated in connection with the violation of this Clause 3.5. 3.6 Advertising Channels: The Advertising Channels of Participants shall not include or contain: 3.6.1 any content, information that is described in Clause 3.5.1 to Clause 3.5.20, and/or violates Clause 3.4 5 of these Rules; 3.6.2 any information, tools, or methods that allow, enable, teach, advise or in any way directly or indirectly assist visitors to bypass any term(s) in these Rules, the Advertising Agreement or any other rules, regulations or terms related to such visitor’s access to and/or use of the Site and/or the AliExpress Platform. Examples include without limitation information, methods or tools relating to: 3.6.2.1 deleting or revising any codes associated with any computer system, program, website or other digital content (including any advertisements and/or Advertising Channel); 3.6.2.2 hacking and other methods of gaining unauthorized access to any computer system, program, website or other digital content. 3.7 Prohibited conduct: Participants shall not engage in any of the following conduct: 3.6.3 any browser extensions, browser add-ons, browser plug-ins, tools, bots, codes, technologies and/or any other means or processes that provide any overlay, covering, alterations on, interference with, and/or interactions with any webpage of the AliExpress Platform, or provide any advice, instructions, guidance to the visitor to register, purchase, use, click on or take other actions concerning any AliExpress Product/Service on any webpage of AliExpress Platform, regardless of whether visible or made aware to visitors, including, without limitation, any cookie stuffing, iframes, PPV pop-ups, cookie dropping, pop-ups, notifications, pushes, floating screens, displays and/or any other similar forms. 3.6.4 any browser extensions, browser add-ons, browser plug-ins and/or any other similar forms that target or can be accessed, used by visitors Relevant Markets, regardless of whether it violates Clause 3.6.3. For clarity, Participants shall not be entitled to any commission or payment for any and all orders and/or traffic generated in connection with the violation of this Clause 3.6. 3.7 Prohibited conduct: Participants shall not engage in any of the following conduct: 3.7.1 using coercion, deception or any threatening or misleading conduct, actions or language to requiring visitors to the Advertising Channel to register, purchase or use any AliExpress Products/Services when such visitors click on Participant’s advertisements, whether or not such visitors have any intention effect such registration, purchase or use; 3.7.2 using any tactics or measures intended to trick, coerce or induce visitors or Buyers to engage in unlawful or improper transactions or behavior, including without limitation malicious or dishonest refunds and/or unlawful coupon collection and/or utilization, so that the Participant may obtain unlawful or unjust commissions / bonuses / coupons and/or other forms of remuneration through the Program; 3.7.3 using any form of resource exchange or barter as an advertising method or tactic, including without limitation using any reward or incentive as a bait to induce visitors into performing certain actions on or in connection with the AliExpress Platform (or any campaign / promotion being run on the AliExpress Platform); 3.7.4 engaging, directly or indirectly, or authorizing any dishonest or fraudulent transactions, whether by yourself or together with your associates (including but not limited friends, relatives, colleagues, and etc.), on the AliExpress Platform or the Site. Examples include, but are not limited to, you or your associates making purchases on the AliExpress Platform through designated links, or engaging in fraudulent behavior such as spam registration, hijacking and brand bidding with the intention that you or your associate may obtain unlawful or unjust commissions / bonuses / coupons and/or other forms of remuneration via the Program; 3.7.5 to cooperate or collaborate with sellers on the AliExpress Platform, whether or not such seller is related to Participant, with the aim of obtaining any unlawful or unjust commissions / bonuses / coupons and/or other forms of remuneration via the Program; 3.7.6 any conduct which generates fraudulent traffic, including engaging in, conducting, utilizing, and/or authorizing: 3.7.6.1 any programs, scripts, or other forms which are intended to generate, directly or indirectly, abnormal, artificial and/or disingenuous views, clicks and/or enquiries in connection with Participant’s advertisements; 3.7.6.2 pop-up or pop-under advertisements in any form; 3.7.6.3 any advertising which utilizes bad-faith, malicious, or improper methods, including but not limited to using viruses, fictitious webpages, hi-jacked browsers or URLs, hijacking the front page of the AliExpress Platform, modifying information or content of registered members of the AliExpress Platform or the Site, using malicious plug-ins or unauthorized software or computer programs, modifying the source code or URL parameters of the AliExpress Platform or the Site; 3.7.6.4 any other advertising methods, tactics, or mechanisms which AliExpress reasonably determines as carrying a risk of being regarded as fraudulent traffic; 3.7.7 engaging in any Search Engine Optimization (SEO) or Search Engine Marketing (SEM) campaigns using Restricted Marks and/or Varied Restricted Marks, AliExpress Domain Names, Varied AliExpress Domain Names, including without limitation on any Google, Facebook, Bing, Yahoo and/or Yandex platforms; 3.7.8 utilizing any bold or aggressive advertising or other similar marketing tactics which are likely to create adverse or unfavorable perceptions of Participant and/or AliExpress for visitors to the Advertising Channel; 3.7.9 publishing, displaying, disseminating or otherwise distributing any advertisements or other promotional content, whether directly or indirectly, on any Advertising Channels owned by AliExpress and/or its affiliates under Alibaba Group; 3.7.10 engaging in or authorizing any activity or conduct which is dishonest or otherwise exploits the Program, including where a seller on the AliExpress Platform intentionally becomes a Participant of the Program in order to earn unlawful or unjust commissions / bonuses / coupons and/or other forms of remuneration, or sales via the Program; 3.7.11 engaging in or authorizing any activity or conduct which creates or could potentially create any damage or liability for AliExpress, its affiliates, or the AliExpress Platform; 3.7.12 all other conduct which AliExpress reasonably determines to be inappropriate or improper conduct. 3.7.13 hijacking any traffic that has been already directed to the websites or pages of AliExpress platforms, including by method described in Clause 3.6.3, using any browser extensions, browser add-ons, browser plug-ins, tools, bots, codes, technologies, cookie stuffing, iframes, PPV pop-ups and/or any other means or processes that provide any overlay, covering, alterations on, interference with, and/or interactions with any webpage of the AliExpress Platform, or provide any advice, instructions, guidance to the visitor to register, purchase, use, click on or take other actions concerning any AliExpress Product/Service on any webpage of AliExpress Platform, regardless of whether visible or made aware to visitors, including, without limitation, any cookie stuffing, iframes, PPV pop-ups, cookie dropping, pop-ups, notifications, pushes, floating screens, displays and/or any other similar forms. 3.8 Participants shall not be involved in any fraudulent behaviors and/or violations involving traffic. AliExpress shall be entitled to, at its sole discretion, determine the violation of Participants (including any of its Sub-participants) in violation of this Clause 3.8, including based on reasonable factors such as, the source of the traffic, the relevant Advertising Channels, the average traffic conversion into clicks, purchase, and/or other Actions on AliExpress platform, the average performance or data of the Participants (and/or its Sub-participants), the average performance or data of all Participants (and/or Sub-participants)(regardless of whether or not in the same Advertising Channel Type). 4 Restrictions on use of data 4.1 Participant agrees that in the course of all access and/or use of the Site and/or performing advertising services pursuant to the Advertising Agreement, it shall at all times comply with all applicable Data Protection Laws. 4.2 Without prejudice to the generality of Clause 4.1, Participant agrees that it shall not under any circumstances collect, use, store, process, disclose and/or transfer any Personal Data in connection with the Program, including in the course of any access and/or use of the Site and/or performing advertising services pursuant to the Advertising Agreement, unless data owner has provided its written consent to such collection, use, storage, process, disclosure and/or transfer. If Participant nevertheless collects, uses, stores, processes, discloses and/or transfers any Personal Data in connection with the Program, such Participant acknowledges and agrees that it does so it is own capacity, and shall hereby defend, indemnify and hold harmless AliExpress and its affiliates under the Alibaba Group, and each of their representatives, agents, employees, directors and officers, from any and all fines, losses, damages, costs and expenses which may arise out of, in the course of, or in connection with such unauthorized collection, use, storage, processing, disclosure and/or transfer of Personal Data. 4.3 Unless otherwise agreed to by AliExpress in writing, nothing under these Rules and/or the Advertising Agreement shall imply a controller-processor relationship between any Participant and AliExpress or its affiliates under the Alibaba Group. 5 Fees and Payment 5.1 Commissions for Qualifying Purchases in General 5.1.1 For every Qualifying Purchase by a Buyer on the AliExpress Platform which can be validly attributed to or traced to have originated from an advertisement published, displayed, disseminated and/or distributed by Participant and/or Participant’s Advertising Channel, such Participant shall be entitled to claim a commission from AliExpress of up to USD49 per order and/or transaction according to the following rules: 5.1.1.1 Qualifying Purchases from Non-Relevant Markets: Unless otherwise specified, if a Qualifying Purchase is made by a Buyer from a jurisdiction other than the Relevant Markets (“Non-Relevant Markets”), the commission models and/or rates on a Cost-per-Sale basis and New Buyer Bonus based on your Main Advertising Channel set out in Clause 5.3 shall apply. Additionally, AliExpress may increase the Commission Rate for Qualifying Purchases made by Buyers with ship-to or shipping address in specific regions. The applicable Commission Rates for specific regions will be as displayed for each relevant product in AliExpress Portal. Each Main Advertising Channel applies a different set of Commission Models, Commission Rates and/or commission rules, where the evaluation, application of specific Commission Rate, Commission Models, and corresponding accruing commissions and/or New Buyer Bonus shall apply on each of the accounts of your Sub-participants (if any), and the account of Participants provided that you do not have any Sub-participants, be on the level of your account (or account of your Sub-participant, if applicable), which varies based on factors, including without limitation, the following: (a) your Main Advertising Channel Type; (b) type of AliExpress Content, i.e., Affiliate Products, Hot Products, and/or Non-Affiliate Products; (c) the type of the Qualifying Purchase, including, the type of AliExpress Content which the relevant Qualifying Purchase corresponds to, and the type of Buyer who has made the relevant Qualifying Purchase; (d) the category of the relevant AliExpress Content; (e) the store IDs and/or sellers who listed the relevant AliExpress Content. 5.1.1.2 Qualifying Purchases from Relevant Markets: if a Qualifying Purchase is made by a Buyer from the Relevant Markets, the commission models and/or rates set out in Clause 5.4 shall apply, including that the commission rates displayed on or attached to the Affiliate Products shall apply. For the avoidance of doubt, the commission rates for Qualifying Purchase of Non-Affiliate Products made by a Buyer from the Relevant Markets shall be 0%. (the above rates and any other rates calculated and/or payable based on Transaction Price of Qualifying Purchases on a Cost-per-Sale basis, “Commission Rates”) 5.1.2 For the avoidance of doubt, the following shall not be regarded to be a “Qualifying Purchase”, and AliExpress reserves the right to hold or withdraw the commission due, paid or payable to such Participant in relation to such orders or transactions: 5.1.2.1 any order or transaction made in contravention of any of these Rules herein, including without limitation Clauses 2 and 3; 5.1.2.2 any order or transaction which has been deemed by AliExpress in its absolute discretion to be fraudulent. 5.1.2.3 any order or transaction which has been deemed by AliExpress in its absolute discretion to be invalid. 5.1.3 For clarity, in any case the commission for a Qualifying Purchase will not exceed fourty nine US dollars (USD 49); 5.1.4 Subject to the USD49 cap set forth in Clause 5.1.3, the commission shall be equivalent to “Commission Rate * Transaction Price”. However, if a Qualifying Purchase is made by a Buyer from a jurisdiction within the European Union and the product of such Qualifying Purchase is under the category of “Phone & Telecommunications” category, there may be an additional service fee of up to 8% of the Transaction Price charged by a third party service provider (“Third Party Fees”) which will NOT be entitled to any commission, and the Third Party Fees will be excluded from the Transaction Price for purpose of calculating Qualifying Purchase commissions. 5.1.5 Commissions shall not be awarded for any purchases of the following products: 5.1.5.1 virtual products (including gift cards, coupons or any form of stored value usable on the AliExpress Platform); 5.1.5.2 books (if any); 5.1.5.3 travel services (if any); 5.1.5.4 products not listed by sellers registered in mainland China, Spain, Russia, Turkey or Italy; 5.1.5.5 products listed by sellers registered in mainland China, Spain, Russia, Turkey or Italy, which, however, do not participate in AliExpress
Promotion policies
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Commission terms & attribution
See reference commissions above. Settlement conditions and attribution windows follow the network's program terms.
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